syreta at EuroShop 2026 in Düsseldorf

EuroShop is considered the world’s most important trade fair for retail – and we were there. From 22 to 26 February 2026, we presented our solutions in Hall 4, Stand C18 – together with our long-standing sales partner Trevision. Five days in Düsseldorf, hundreds of conversations, and plenty of new impulses from the international retail world.

What we showcased

The focus was on three of our core products: campaign management, the store opening tool, and our solutions for efficient store communication. Live on site, visitors could see for themselves how these tools make complex Excel lists, decentralized data, and time-consuming coordination processes a thing of the past. Less coordination, more transparency, more time for what matters – that was the message we conveyed at the stand. And it resonated.

Especially impressive: When rolling out campaigns, our solutions enable time savings of up to 68%. A figure that clearly drew attention in the conversations at the stand – and one we don’t just claim, but were able to substantiate with real customer projects.

Together with Trevision

The collaboration with Trevision at our shared stand once again proved its worth. As a long-standing sales partner, we complement each other not only technically, but also in the way we advise and support customers. EuroShop is an important platform for both of us – not only to showcase products, but to seek direct dialogue with retailers and understand where the pain points are.

Five days, many conversations

After the first three trade fair days, it was already clear: EuroShop 2026 was a complete success for syreta. We had in-depth conversations with existing customers and numerous new contacts from Germany and abroad. The feedback on our products was consistently positive – and demand for centralized control, clear processes, and measurable efficiency in retail remains unabated.

Every three years, EuroShop shows where retail is heading. In 2026, it sent a clear signal: retailers are looking for solutions that don’t just work technically, but are truly usable in everyday operations – without months-long implementation projects and without IT specialists having to constantly intervene. That is exactly the approach we pursue with our tools: powerful in depth, simple to use.

Until the next EuroShop

We’re taking a lot away from Düsseldorf – new contacts, valuable feedback, and the drive to keep pushing our solutions forward. To everyone we met at the stand: thank you for the conversations and your time. We look forward to continuing our collaboration – and already to the next EuroShop.