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E-Commerce, Data Integration and Process Automation
Companies today work with a multitude of different systems, data sources, and applications. ERP systems, inventory management systems, CRM solutions, marketplaces, supplier platforms, and e-commerce systems must work seamlessly together so that processes function efficiently and data is available where it is needed.
The real success factor is not the individual system, but the intelligent interconnection of all processes and data flows.
syreta supports companies in the digitalization, integration, and automation of their business processes. With many years of experience in complex projects, we develop customized solutions, automate data flows, and create scalable system landscapes for sustainable growth.
Our core competencies
Digitalization consulting & process optimization
Successful digitalization doesn’t start with new software, but with understanding existing processes. Together, we analyze workflows, identify optimization potential, and develop strategies for sustainable digital solutions.
Our focus is on a holistic view of processes, data, and systems. This creates the foundation for efficient workflows, automated data flows, and future-proof system landscapes.
Typical topics
- Process analysis and optimization
- Digitalization strategies
- Automation potential
- System and technology evaluation
- Roadmaps for digitalization projects
Interface Development & System Integration
Companies today work with a wide variety of systems. ERP, CRM, PIM, e-commerce platforms, supplier portals and custom applications must exchange data and work together.
We develop custom interfaces and integration solutions that intelligently connect existing systems. This creates end-to-end processes, consistent data and significantly fewer manual steps.
Typical topics
- ERP integration
- API development
- CRM connections
- System integration
- Automated data flows
Data integration & automated data flows
Data forms the foundation of modern business processes. However, information is often stored in different systems and must be maintained multiple times.
We support companies in intelligently connecting data sources, automatically preparing information, and creating a consistent data foundation. This results in more efficient processes, better data quality, and greater scalability.
Typical topics
- Data harmonization
- Master data management
- Automated data flows
- Data quality
- Data migration and transformation
Custom software development
Not every challenge can be solved with standard software. Especially with complex business processes or legacy system landscapes, existing solutions often reach their limits.
We develop custom applications, platforms, and portals that integrate seamlessly into existing processes and are precisely tailored to your company’s requirements.
Typical topics
- Customer portals
- Dealer portals
- Service platforms
- Custom business applications
- Process and workflow solutions
Specializations & Areas of Application
ERP-Integration
ERP Systems as the Digital Backbone of Your Company
In many companies, the ERP system forms the central foundation for purchasing, sales, warehouse management, and order processing. To ensure that information is available where it is needed, we seamlessly integrate ERP systems into existing process and system landscapes.
Typical topics
- ERP integrations
- Merchandise management & order management
- Price and inventory synchronization
- ERP ↔ Shop ↔ CRM integration
Product Data Management
Manage product data efficiently and provide it automatically
High-quality product data is the foundation of successful digital processes. We support companies in centrally managing, optimizing, and automatically distributing product information to shops, marketplaces, and other systems.
Typical topics
- Product data quality
- PIM systems
- Data enrichment
- Cross-channel data provision
AI-powered data preparation
Analyze, optimize, and expand data intelligently
Artificial intelligence opens up new possibilities in processing large amounts of data. From automatic classification and data cleansing to content generation, we support companies in making intelligent use of their data.
Typical topics
- Data classification
- Attribute enrichment
- Document analysis
- AI-supported content creation
AI Automation
Intelligently automate recurring processes
Many business processes consist of recurring tasks that tie up time and resources. Through the targeted use of AI and automation technologies, workflows can be accelerated, errors reduced, and employees relieved.
Typical topics
- Workflow automation
- Document processing
- Email automation
- AI agents & assistant systems
B2B E-Commerce
Digital sales platforms for manufacturers, wholesale and industry
B2B e-commerce requires far more than a classic online shop. Individual pricing structures, ERP integration, approval workflows, and customer-specific assortments place special demands on digital sales solutions.
Typical topics
- B2B portals
- Dealer platforms
- Customer-specific price lists
- ERP-supported ordering processes
Omnichannel Commerce
Intelligently connect sales channels
Customers today expect consistent shopping experiences across all channels. We support companies in connecting online shops, stores, marketplaces, ERP systems, and other sales channels into a seamless omnichannel strategy.
Typical topics
- Omnichannel strategies
- Cross-channel data flows
- Click & Collect
- Centralized inventory and product data
Digital processes instead of isolated systems
Many companies work with a wide variety of different systems – from ERP and CRM to product data management, as well as e-commerce platforms and marketplaces. This often results in media discontinuities, duplicate data maintenance, and inefficient processes.
syreta supports companies in intelligently connecting these systems with one another. Through automated data flows, centralized data management, and individually developed interfaces, scalable digital processes are created that reduce administrative effort and lay the foundation for sustainable growth.
Automation instead of manual data maintenance
In many companies, data is recorded multiple times a day, manually transferred, or maintained in different systems. Through automated data flows and intelligent interfaces, we reduce manual activities to a minimum and create the foundation for efficient and future-proof processes.
We tailor the solution to your company - not your company to the solution
Many companies have historically grown IT landscapes, on-premises ERP systems, or industry-specific applications. Our strength lies in intelligently integrating existing systems and developing custom solutions that seamlessly fit into existing processes.
Why is syreta the right e-commerce partner?
We don’t just develop online shops. We connect e-commerce with your company’s processes, data, and systems.
From ERP and PIM integrations to automated data flows and custom extensions, we create solutions that remain scalable and maintainable in the long term.
Your benefits with syreta:
- E-commerce and system integration from a single source
- Experience with complex B2B and B2C processes
- Custom solutions instead of standard configurations
- Automation instead of manual data maintenance
- Long-term further development and support
Frequently Asked Questions
Which companies is syreta suitable for as an e-commerce partner?
syreta supports small and medium-sized enterprises, manufacturers, retailers and industrial companies that want to professionally build or further develop their digital sales.
Why is syreta the right partner for e-commerce projects?
Because we take a holistic view of e-commerce. Successful solutions only emerge when the shop, ERP, product data, interfaces, and business processes interact optimally.
Does syreta support B2B and B2C e-commerce?
Yes. We develop solutions for B2B, B2C, and hybrid business models. In doing so, we take into account individual pricing logic, customer structures, product catalogs, and processes.
mehr erfahrenDoes syreta work with existing systems, or does everything have to be newly implemented?
No. In most projects, existing ERP, CRM, PIM, or e-commerce systems continue to be used and are intelligently connected with each other. The goal is to protect existing investments and optimize processes step by step, instead of completely replacing systems that are working.
Can existing ERP systems be connected?
Yes. The integration of existing ERP systems is one of our core competencies. This enables data to be synchronized automatically and processes to be made more efficient.
Does syreta also develop custom extensions?
Yes. In addition to standard platforms, we develop custom interfaces, automations, and software solutions for specific requirements.
Does syreta also provide support after the go-live?
Yes. We support our customers over the long term in optimizing, further developing, and digitalizing additional business processes.
When is a custom software solution useful?
Standard software covers many requirements. In practice, however, companies often reach their limits when existing processes, local ERP systems, or individual requirements need to be taken into account.
A custom software solution is particularly useful when business processes cannot be mapped efficiently with standard software or when multiple systems need to be seamlessly connected. Custom developments enable maximum flexibility and can be precisely adapted to existing workflows.
mehr erfahrenWhich systems can be integrated?
In principle, almost all systems can be connected with one another, provided that appropriate interfaces or access options are available.
Typical integration projects include:
- ERP systems
- CRM solutions
- PIM systems
- E-commerce platforms
- Marketplaces
- Supplier portals
- Databases
- Custom applications
Our focus is particularly on integrating evolved system landscapes and custom enterprise solutions.
mehr erfahrenHow can data be processed automatically?
Through automated data flows, information is captured only once and then synchronized between the relevant systems.
Typical use cases are:
- Product data management
- Order processing
- Prices and inventory levels
- Customer data
- Supplier information
As a result, companies reduce manual work steps, improve data quality, and create the basis for scalable processes.
mehr erfahrenWhat advantages does AI offer in data preparation?
Modern AI technologies help companies efficiently analyze and process large volumes of data.
AI can, for example:
- Classify data
- Enrich information
- Optimize product data
- Generate content
- Improve data quality
- Detect errors
This enables processes to be accelerated while sustainably improving data quality at the same time.
mehr erfahrenMore efficiency through automated processes and intelligent system integration
Leverage the potential of modern data integration, process automation, and customized software solutions.